email marketing

6 Best Handpicked Online Training and Certification Courses for Mastering Email Marketing

What is Email Marketing and What Are The Best Online training & certification courses.

Introduction

Email Marketing is the mechanism for sending commercial information to existing and potential customers through e-mail. It is one of the most important tools of digital marketing used to promote a product or service by creating awareness. 

Here are the best+free online courses, certification & training for Mastering Email Marketing

1. Start & Run a Local Viral Email Marketing Home Business by Udemy

This course is one of the best selling online course for Email marketing. It teaches every skill of email marketing required for a realistic and profitable way of helping local businesses.

Offered By Number of students enrolledUsers RatingDuration
Udemy91654.65.5 hours

Level – Beginners with no specific skill

Skills to learn –

  • Run a simple but very profitable, home business
  • Make very good money, month after month – clients pay you, very happily, every month
  • Work a few hours each month, at hours to suit you

Suitable for

  • Anyone who wants the ease and luxury of a simple, profitable home business 
  • Those who love to work in a flexible location and time

Review Highlights

Email Marketing is one of the strongest tools for promoting business. The course is designed especially for those how absolutely have no sales skills. This course enables them to achieve success in-home business. It teaches how to get new clients and get great results for them quickly.

Conclusion- The course provides some of the practical and easy to use tips. This is really helpful for anyone who is willing to start a business from scratch. The content of the course has been updated recently.

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2. Advanced Email Marketing Certification Training by Simplilearn

This advanced Certification Training course emphasizes advanced marketing strategies using emails. It helps in creating effective advertisements to promote a product or service. It also supports in building loyalty, trust and create brand awareness.

Offered By Number of students enrolledUsers RatingDuration
Simplilearn22564+20-25 hours

Level – Beginners with the prerequisite of understanding of popular search engines as well as working knowledge of the Microsoft Office Suite, including Word, Excel, and PowerPoint.

Skills to learn- 

  • Advanced email marketing
  • Write Better Subject Lines
  • Develop Emails that Drive Results
  • Optimize Your Email Content
  • List Management Strategies
  • Automating Your Emails
  • Create Optimal Landing Pages
  • Create an Email Campaign Checklist
  • GDPR for Digital Marketers

Suitable for

This course is best suited for those who want to leverage email as a marketing tool. This includes-

  • Business Owners / Entrepreneurs
  • Internet and Affiliate Marketers
  • Bloggers and Marketing Professionals who want more traffic, sales, and conversions
  • Business Owners who want to generate revenue
  • Business Development Professionals and aspiring professionals in the marketing field
  • Freelancers and graduates

Review Highlights

This course provides more than 25 hours of high-quality e-learning content. One will be able to test the progress with an online quiz and downloadable workbooks and exercises. The training contents have been regularly updated as pet the market trend and industry standards.

Conclusion- In today’s business worlds, email marketing is one of the most effective and personalized modes of gaining the customer’s trust. This course from Simplilearn enables the student to master advanced email marketing techniques and strategies. It guides who to draft an email that can be both intriguing and influential for the readers. Also, develop expertise in creating effective advertisements to promote products and services, create brand awareness, and build customer trust and loyalty.

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3. Email Marketing FREE Certification training course by HubSpot Academy

This course teaches on how to create an email marketing strategy that grows business, and career. One will learn how to build a marketing strategy. At the end of this course, apply what you’ve learned with the email marketing tools that come free in your account.

Level- Beginners

Course Duration- 3 Hours 17 minutes

Skills to learn

  • Understanding email marketing
  • Creating a contact management and segmentation strategy 
  • Creating the right email
  • Understanding email deliverability
  • Analyzing, outlining and testing of marketing emails
  • Developing a relationship with lead nurturing

Review Highlights

This 3 hours 27 minutes free course covers the fundamentals of email marketing. This syllabus covers a wider area of various aspects of email marketing.

Conclusion – Its a free investment one should do for his career by learning one of the most in-demand skills in digital marketing.

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4. Managing Email Lists and Campaigns by Linkedin

A robust mailing lists is a must for an effective email marketing campaigns. This course teaches on how to build and manage such lists and run more effective campaigns.  The strategies explained in this course will help you find, engage, and convert new customers directly from their inbox—while keeping your messaging on track.

Level – Intermediate
Course Duration- 1 hour  21 minutes

Skills to learn

  • Name the five email platforms and describe their different characteristics.
  • Analyze the different types of data retrieved from email to create targeted campaigns.
  • Use segmentation to offer promotions based on location or behaviour patterns.
  • Review data collected during A/B testing to maximize engagement.
  • Apply effective strategies to create a welcoming, attention-grabbing subject line.
  • Explain the difference between hard and soft bounces.
  • Integrate social media by adding quick access buttons to emails.
  • List the three email components that spam filters inspect.

Review Highlights

The course has been prepared and explained by digital marketing expert Megan Adams. She walks through the basics of selecting an email marketing platform. Teaches how to add contacts to your list, and segmenting and maintaining that list so the right emails are sent to exactly the right audience.

Conclusion – The course enables it, student, to build and manage email marketing lists and run their campaigns more effectively.

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5. Email & Affiliate Marketing Mastermind by Udemy

This course offered by Udemy teaches how to build targeted email lists around profitable niches, sell to them, and then continuously re-market more products back to them. The course helps to combine the affiliate marketing knowledge with email marketing knowledge and generates more business. 

Offered By Number of students enrolledUser RatingDuration
Udemy320364.53.5 hours

Level – Intermediate

Suitable for 

  • Anyone that is looking to make money with email and affiliate marketing by building a profitable business

Skills to learn

  • Building an email list from scratch in no more than a day
  • Using the list to make money
  • Re-market back to profitable leads
  • How to identify profitable Affiliate Marketing products
  • The ins and outs of making money with Email Marketing and Affiliate Marketing

Review Highlights

A very hands-on course-packed with a lot of information. The multiple videos cover almost all the topics well organised.  Impressive and well-structured course.

Conclusion – A great value for the money spent on this course. The course helps in building, utilizing, and re-marketing to targeted email lists in no more than one day!

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6. Email Marketing Foundations Course by Simplilearn

This foundation course offered by Simplilearn enables the participants in the rapidly expanding online discipline of e-mail marketing. It takes participants through the basic concepts of direct online marketing. It further helps them to devise effective marketing strategies using emails.

Offered By Number of students enrolledUser RatingDuration
Simplilearn5324+2 hours

Level – Beginners

Suitable for- 

  • Business owners
  • Entrepreneurs
  • Online marketing professionals
  • Marketing professionals
  • Bloggers
  • Fresh graduates
  • Copywriters & content writers
  • PR professionals

Skills to learn

  • Techniques to improve traffic, visibility, and awareness of brand or product
  • Marketing business through an e-mail platform
  • Preparing an e-mail list and e-mail campaigns
  • Expanding your subscriber base
  • Tracking, monitoring, and segregating large email sets
  • Email rules and regulations

Review Highlights

The course offers an in-depth treatment of the principles of Email Marketing.  It covers the basic concepts related to subject.

Conclusion – The course is well suited for those who want to learn the basics of email marketing. Understand the concepts of direct online marketing and learn to develop effective marketing strategies.

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Check here for some interesting online courses on digital marketing.

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