Digital marketing courses

6 Best online training and tutorial courses to learn Digital Marketing

What is Digital Marketing and what are the best online courses of Digital Marketing

What is Digital Marketing?

Basically Digital Marketing is the skill of advertising and promoting brands and products through digital channels. This includes websites, social media, search engines, email, and mobile applications. In this article, we will highlight the best online digital marketing courses one should consider to acquire this skill. 

Here are the selected best online courses, training and tutorials to learn Digital Marketing

1. Digital Marketing Specialization by University of Illinois (Coursera)

The course is designed to help students master strategic marketing concepts and tools of the digital marketing world. It includes topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D Printing. 

Offered By Number of students enrolledUsers RatingDuration
University of Illinois40,2194.528 Weeks

Level – Beginners

Skills to Learn

There are seven courses as part of this specialization. This includes- 

  • Marketing in a Digital World
  • Digital Analytics for Marketing Professionals: Marketing Analytics in Theory and in Practice
  • Digital Media and Marketing Principles and Strategies
  • Marketing in an Analog World
  • Digital Marketing Capstone

Useful For

  • Marketing Specialists
  • Marketers
  • Marketing Managers
  • Marketing Analysts
  • Community Managers


Review Highlights– This Specialization is part of the University of Illinois Masters of Business Administration degree program, the iMBA. After successful completion, of course, one will earn a certificate that can be shared with prospective employers and professional networks.

Conclusion – After completing this Digital Marketing Specialization one will have a richer understanding of the foundations of the new digital marketing landscape. The concepts acquired during the training will create a strong foundation for a digital marketing career. 

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2. Become a Digital Marketer – Nanodegree Program By Udacity

This nanodegree program from Udacity teaches various skills of digital marketing. This includes- 

  • How to create marketing content
  • Using social media to amplify your message
  • Make content discoverable in search
  • Run Ads campaigns and advertise on Facebook
  • How display and video ads work
  • Email marketing concepts,
  • Measure and optimize with Google Analytics.

Offered By RatingDuration
Udacity4.853 Months


Level- Beginners. Students should have basic computer skills and be comfortable navigating online.

Skills to learn

  • Marketing Fundamentals
  • Content Strategy
  • Social Media Marketing
  • Social Media Advertising with Facebook Blueprint
  • Search Engine Optimization (SEO)
  • Search Engine Marketing with Google Ads
  • Display Advertising
  • Email Marketing
  • Measure and Optimize with Google Analytics

Useful For

The course is for anyone having a strong aspiration to build a career in the digital marketing field. 

 Review Highlights

  • One-on-one technical mentor
  • Real-world projects from industry experts
  • Personalized care coach and career services
  • Flexible learning program
  • Career-oriented and job-ready program

Conclusion – Digital marketers are one of the booming career opportunities. This unique introductory program helps exactly the skills needed to succeed in the field. The program has collaborated with industry leaders like Google, Facebook, etc to help ensure that students get a valuable holistic understanding of how digital marketing works, and why it’s so important. The program is well suited for the aspirant looking for a successful career in digital marketing.

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3. The Complete Digital Marketing Guide – 17 Courses in 1

The Complete Digital Marketing Guide. In this Course student will get 17 Courses in 1, instead of buying 17 different Courses around Digital Marketing – This Course has it all.



Offered By Number of students enrolled RatingDuration
Udemy11,6424.563 hours

Level – Beginner

Skills to Learn


  • Do Market Research to See What Markets are Most Profitable.
  • Set up Your Website, Design It & Post Content on Your Blog.
  • Build Landing Page & Start Sending Out Email to Your Targeted Audience.
  • Optimize  Website and youtube with SEO (Search Engine Optimization).
  • Drive Traffic to Your New Website.
  • Create Facebook Messenger Chatbots.
  • Market On The Biggest 8 Social Media Platforms.
  • Create Converting Facebook Ads.
  • Use Google Analytics to Understand Your Audience.
  • Create Ads Using Google Ads.

Useful for

  • Website and Website Owners Who Want to Increase Web Traffic, Conversions, and Sales
  • Aspirants who want to master social media marketing and start a career in digital marketing space
  • Anyone Wanting to Set up a Website from Scratch

Review Highlights

This course has everything on digital marketing

Conclusion- This is one of the best selling courses in digital marketing, A great value for the money that one will spend on this course as it covers each and everything of digital marketing. this course is for you who want to learn digital marketing.

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4. Digital Marketing Specialist master’s program by Simplilearn

This master’s program designed by Simplilearn provides an in-depth understanding and advanced knowledge of digital marketing.  The program includes eight most important digital marketing domains, real-world projects. and virtual simulations for gaining domain experience.

 Offered by  Number of students enrolledDuration
Simplilearn4.21 year

Level- Advanced

Skills to learn

  • Digital Marketing Certified Associate
  • Web Analytics (advanced)
  • Advanced Search Engine Optimization (SEO)
  • Pay Per Click (PPC) Certification Program (advanced)
  • Advanced Social Media(With OMCP Voucher)
  • Mobile Marketing
  • Email Marketing
  • Content Marketing
  • Website Conversion Rate Optimization

Useful for – Aspirants with the basic knowledge of digital marketing and further wants to enhance his knowledge to lead a strong career.

Review Highlights

This program will transform students into a complete digital marketer with expertise in the top eight digital marketing domains. This will help in a fast-track career in digital marketing and with the practical training achieved one can apply on the job. 


Conclusion – After completing this program, one will receive a Masters’s certificate from Simplilearn stating that you have acquired the skill set of a Digital Marketing Specialist, validating your ability to lead digital marketing efforts in your organization. The knowledge and skills one will gain working on projects, simulations, case studies will set him ahead of the competition.

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5. Online Marketing Foundations by Linkedin Learning

In this course, one will learn how to promote his business effectively online. Students will also develop a targeted online marketing strategy that engages potential customers throughout the digital landscape. 

Level- Beginners

Duration – 4h 43m 41s

Skills to learn-

  • Search Engine Optimiser (SEO)
  • Email Marketing
  • Content Marketing
  • Web Analytics
  • Digital Marketing
  • Mobile Marketing

Review Highlights

The couse explains today’s digital marketing techniques in simple terms, demonstrating how to build a successful online marketing campaign for all digital channels: search, video, social, email, and display.

Conclusion– Upon completing this foundational digital marketing course, one will be equipped with skills and strategies that can help in navigating today’s online landscape and develop a smart plan of action. Good value for the money.

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6. Fundamentals of Digital Marketing, Social Media, and E-Commerce by Wharton University of Pennsylvania (edX)

The course is designed to enhance the essential principles and practices of marketing in the digital economy. In this course, one will gain an understanding of how the digital economy works and develop the critical insights necessary to succeed in e-commerce and digital and social media marketing.

Level- intermediate

Duration- 6 weeks

Skills to learn-

How to leverage new models in business and e-commerce to increase profitability
Successful Social media and digital marketing techniques
Real-world application of digital marketing and e-commerce methods
How to market yourself and your products more effectively and efficiently

Useful for 

  • marketing professionals
  • analysts, entrepreneurs
  • small business owners,
  • Investors and consumers

Review Highlights

Marketing excellence is a prerequisite for success in any business. This course helps to build the marketing skills one needs to succeed in the Digital Economy.

Conclusion – Taught by Internet consumer shopping expert and Wharton professor David Bell, this course cover all the essential principles and practices of digital marketing. The course is helpful to those who have marketing concepts around segmentation, branding, and customer analysis. 

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